American express - apple pay

Vimeo Password: andrew

Agency: Ogilvy & Mather NY

Problem: With the launch of ApplePay, American Express needed to convey that with this new payment method, the safety and security of Membership remains the same.

Solution: Delved into 50+ years of iconic American Express work to illustrate how payment has changed...and how the next evolution has arrived.

Press:

TIME Magazine

Business Insider

Ad Age